Recently, the 7-Eleven convenient store nearest to my home was turned into a “Kwik E Mart.” For those of you who don’t watch Matt Groening’s “The Simpsons” as religiously as I do, the Kwik E Mart is the Simpsons family’s local convenient store, run by well-mannered Indian owner “Apu.”
As many of you may know, there is a Simpsons Movie soon to be released, and it seems as though Groening has pulled off one of the most ingenious marketing plans I have ever seen with this “remodeling” of my daily fountain drink stop. Although it probably cost the production’s marketing team a hefty sum to complete the makeover, it has been a major boost in sales for both 7-11 and The Simpsons merchandise. People from all over Texas are flooding in to see this real-life fantasy before their eyes. Traffic in and out of the store is truly unbelievable, and the great deal of money spent on “Buzz Colas,” “Squishees,” and other Simpsons merchandise in the store is off the charts.
It has acted like a virus upon the community who has seen it, and has made “The Simpsons Movie” one of the most anticipated movies in my area in years.
Two thumbs way up for The Simpson’s post-production team’s effort!
Pictured below are some photos I took of the remodeled convenient store to show you how amazing it really is 
!
Popularity: 99% [?]
WOW they certainly did do a good job of it! I doubt they’d do soemthing like that in my country so it’s pretty amazing!